The sharing theater "Shaking" announced that it will obtain millions of dollars in angel round financing, which will be invested by China Investment Great Wall Fund Management (Beijing) Co., Ltd. This round of financing will be used to research and develop Headmovie products, expand market and operation and maintenance. Shake is a shared theater company that leases mobile headsets. Users can rent VR equipment without a deposit and watch mainstream cinema movies. Shaker will launch Headmovie, the first head-display product, recently launched in Beijing universities, cafes and shopping malls. According to publicly available data, VR sold only 140,000 units due to the high unit price of equipment and it was cold in 2016. The industry believes that VR will still be an experiential consumption in the short term. Large companies such as HTC have also turned to leasing equipment to take advantage of the "novelty" of VR products. Therefore, VR rental may be a new growth point. Shakesha use this form of sharing and cooperate with the copyright owner of the film to fill the gap of VR content. Specifically, Shaker will launch 500 movie viewing devices in the early stage. Users with a sesame credit above 650 can make an appointment via the app or WeChat and access it at the delivery point. The daily rent for each device is 30 yuan. When the user rents for a long time, they can also enjoy the monthly/season package. Shaw thinks that its model has certain attractiveness: the rent is far lower than the movie ticket price; can go home to watch, self-serving on-demand; the head-mounted display is also more visually impactful than the cinema. In addition, the self-rental equipment to watch movies may fill a huge gap between the cinema and “go home to see piracy,†thereby increasing the revenue of the copyright owner. In the coming year, Shaker plans to launch 100,000 Headmovie devices throughout the country, taking into account that hundreds of thousands of high-end VR devices will be shipped, which may greatly impact the mobile headset rental market.