Wechat Bans Public Account "Set Like"

According to Voice of China’s “Yangguang News” report, open the WeChat circle of friends, many WeChat public numbers are using “like” to attract popularity. However, the WeChat official said recently that it will completely ban the public account “Ji Zan” gameplay, and the violations will be permanently blocked four times.

The WeChat official found that recently, some businesses have ignored the platform rules and user experience, repeatedly used the “circle of praise” of the circle of friends, and even appeared the phenomena of pre-paid postage fraud and harassment of users. To this end, the WeChat official released the “Wechat Public Platform Announcement on Clearing up the Collective Action” on June 6th. The announcement clearly banned the public account “Set Like” gameplay. According to this mechanism, the WeChat public number has found that once the WeChat public number has a set of praise actions, it will be sealed for 7 days and cannot be unsealed in advance; cumulative discovery of the second set of praise acts will be sealed for 15 days and cannot be unsealed in advance; cumulatively found three times If there is a set of praised acts, they will be sealed for 30 days, and they cannot be unsealed in advance; when they have found that there are four sets of acts of praise, they will be permanently sealed and cannot be unsealed. WeChat did not disclose whether it would punish individual users for praising.

It is understood that the WeChat official will upgrade new technology means from June 9 onwards, adopting technology + manual reporting to clean up and standardize the "Zizhan" behavior.