China's mobile phone market price index trend in November

I. China's mobile phone market price index trend Mobile phone price index rose slightly 3.86 points in November Mobile phone price index was 110.82 points, a slight increase of 3.86 points from last month, which is the fourth consecutive month of mobile phone price index rose, is also mobile phone prices in the past year The index rose above 110 for the first time. In August 2013, the mobile phone price index fell to the lowest point in a year, at 97.86 points. It was the only month in which the mobile phone price index was below 100 points in the past year.

After August, the mobile phone price index rose linearly, rising nearly 13 points in three consecutive months. This is directly related to the centralized listing of high-end new products in the mobile phone market in the past three months. This month, the number of mobile phones sold in the market reached 1,377 models, an increase of 26 over the previous month.

Second, China's smart phone market price index trend Smartphone price index rose 3.25 points This month, the smart phone price index was 99.45 points, up 3.25 points from last month, reaching the highest point in nearly a year. On the whole, the smartphone price index generally showed a W-shaped volatility trend. In August 2013, it dropped to the lowest point in one year, and was below 90 points, which was nearly 12 points lower than the highest point in November 2013. ZDC monitoring data showed that the average price of smart phone market this month was 2,450 yuan, an increase of 50 yuan over the same period of last year.

Sample description: This month's trend analysis of the mobile phone market price index involved a total of mobile phone, smart phone product line, a total of 1377 models of statistical products, of which 270 products weighted Jingdong and Amazon prices. 118 companies are involved (the number of manufacturers does not repeat the statistics).

Note: The ZDC price index is the most influential index reflecting the trend of price fluctuations in the Chinese IT market. The index was first publicly released on February 21, 2011, the base period was February 1, 2011, and the base period index was set at 100.