[Text / high-tech reporter Luo Shenghua] "LED street lights have always been our superior products. In the future, our plan is to develop commercial lighting fields while maintaining the advantages of existing products." Lei Lei, marketing director of Ke Lei In an interview with a senior engineer, he told reporters.
As one of the top ten street lamp suppliers in China, the high-power LED street lamps developed by Dongguan Kelei Digital Optoelectronics Technology Co., Ltd. are far ahead of domestic and foreign counterparts in terms of heat dissipation technology and light distribution technology.
For enterprises, the production of existing products to a certain extent to ensure profits, while maintaining the influence of enterprises in a certain field. Even so, companies with certain ambitions are often reluctant to settle on the status quo, and most companies are always willing to open up wider market space while maintaining their existing advantages.
Industry insiders predict that 2014 is the year of commercial lighting in the field of LED lighting. According to the statistics of the High-tech LED Industry Research Institute (GLII), in 2013, the lighting market represented by indoor lighting grew rapidly. Indoor functional lighting applications exceeded landscape lighting for the first time and became the largest application area of ​​LEDs. In 2014, LED indoor and outdoor functions. Sexual lighting is the main engine for the development of the LED industry.
Ke Lei clearly recognized this, so this year has been focused on promoting commercial lighting products. It is understood that in the field of commercial lighting, Kelei has positioned its products in the field of hotel lighting and office lighting. According to this, this year, Kelei has also developed a variety of products suitable for hotel and office applications.
If the positioning of the product is the soul guiding the development of the enterprise, then the product itself is the cornerstone for ensuring the long-term development of the enterprise. Keleide products use high-quality COB as the light source, and adopt chips from domestic and foreign manufacturers such as Puri, New Century and Sanan, which can meet the market demand in quality.
In addition, in the product design, Ke Lei has also made some efforts. Take several downlights of hotel lighting products as an example. In terms of structural design, the angles can be adjusted, and some can even be adjusted to 360 degrees. In addition, in terms of light distribution, there are a variety of light distribution options from 45 degrees to 60 degrees. In addition, above the color rendering index, the hotel lighting products are all indicated above 85.
"This year our plan is to achieve 1.5 billion. This year is just a test of water, and we can have a real start next year." Lei Dance said.
The sale of products is inseparable from the construction of channels. In terms of product sales, Kelei has to adopt a product diversion method, and different products have different sales models. In terms of hotel lighting, it is mainly to take the engineering designer channel. In the office series, it takes the price-performance advantage to win the sales market.
As one of the top ten street lamp suppliers in China, the high-power LED street lamps developed by Dongguan Kelei Digital Optoelectronics Technology Co., Ltd. are far ahead of domestic and foreign counterparts in terms of heat dissipation technology and light distribution technology.
For enterprises, the production of existing products to a certain extent to ensure profits, while maintaining the influence of enterprises in a certain field. Even so, companies with certain ambitions are often reluctant to settle on the status quo, and most companies are always willing to open up wider market space while maintaining their existing advantages.
Ke Leide Marketing Director Lei Wuzhang
Industry insiders predict that 2014 is the year of commercial lighting in the field of LED lighting. According to the statistics of the High-tech LED Industry Research Institute (GLII), in 2013, the lighting market represented by indoor lighting grew rapidly. Indoor functional lighting applications exceeded landscape lighting for the first time and became the largest application area of ​​LEDs. In 2014, LED indoor and outdoor functions. Sexual lighting is the main engine for the development of the LED industry.
Ke Lei clearly recognized this, so this year has been focused on promoting commercial lighting products. It is understood that in the field of commercial lighting, Kelei has positioned its products in the field of hotel lighting and office lighting. According to this, this year, Kelei has also developed a variety of products suitable for hotel and office applications.
If the positioning of the product is the soul guiding the development of the enterprise, then the product itself is the cornerstone for ensuring the long-term development of the enterprise. Keleide products use high-quality COB as the light source, and adopt chips from domestic and foreign manufacturers such as Puri, New Century and Sanan, which can meet the market demand in quality.
In addition, in the product design, Ke Lei has also made some efforts. Take several downlights of hotel lighting products as an example. In terms of structural design, the angles can be adjusted, and some can even be adjusted to 360 degrees. In addition, in terms of light distribution, there are a variety of light distribution options from 45 degrees to 60 degrees. In addition, above the color rendering index, the hotel lighting products are all indicated above 85.
"This year our plan is to achieve 1.5 billion. This year is just a test of water, and we can have a real start next year." Lei Dance said.
The sale of products is inseparable from the construction of channels. In terms of product sales, Kelei has to adopt a product diversion method, and different products have different sales models. In terms of hotel lighting, it is mainly to take the engineering designer channel. In the office series, it takes the price-performance advantage to win the sales market.
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