National Copyright Administration: Apple App Store suspected of piracy infringement

The Apple App Store in iPad2 shows "Tomb Notes" for free download.

When the new generation of IPAD products was sold hot, Apple Inc. was suspected of piracy. Nearly a hundred literary works were sold at the Apple App Store without any authorization, even for free download. Recently, 22 well-known Chinese writers have collectively defended Apple's rights.

The relevant person in charge of the National Copyright Administration said on the 17th that according to the current situation, the Apple App Store is indeed suspected of having pirated copyright infringements, but it still needs the confirmation of relevant departments to make a final judgment. A survey by the reporter found that by uploading and downloading pirated products, the Apple App Store has formed a complete chain of piracy benefits. What is contributing to the behavior of an internationally known company?

Piracy: The writer claims that the super tens of millions of writers who are famous for “Tomb Notes” is a loyal “fruit powder” with a full range of Apple products, but he was hurt by the Apple App Store. The Southern School uncle said that from two years ago to now, the pirated works of the Apple App Store have been increasing unabated.

Ren Haitao is the head of the Legal Department of the Zhonghua Book Company, and is also the secretary general of the National Anti-Infringement and Piracy Coalition. He told reporters that the pirated version of the Apple App Store is not only a bestseller, but the ancient publishing industry has not been spared. The price of a genuine "Twenty-Four Histories" is nearly 3,000 yuan, but pirated products on the Internet are completely free.

Digital publishers are also victims of piracy in the Apple App Store. The Magic Iron Digital Alliance is a private digital publisher that has launched several best-selling e-books such as "Things of the Ming Dynasty" and "Tomb Notes" at the Apple App Store. According to Bi Jianwei, General Manager of Miller Iron Mills, only complaints against Apple in the book “Thoughts of the Ming Dynasty” were at least four or five times. “Annoying!” The reporter found that in addition to pirated books, there are other forms of pirated works in the Apple App Store, such as comics.

Writer Mai Jia told reporters that his famous work “Decryption” had been written for 11 years, but almost overnight, the piracy of this painstaking work appeared in the Apple App Store. "Apple also did such a thing as a well-known brand company, and it made us very hurt."

At present, some authors and publishing organizations have initiated the establishment of a writer rights protection alliance, which has brought together 22 writers. A total of 95 works were allegedly infringed by the Apple App Store. Including those in the Ming dynasty's "Things of the Ming Dynasty", He Ma's "Tibetan Password", Han's "Youth" and "His Country" and other best-selling books, the claim amount exceeds 10 million yuan.

Divided into: The piracy interest chain opened in the face of copyright complaints overwhelming complaints, Apple's continuous deletion of piracy, but why has been "deleted more than"? Mr. Lin, who is engaged in the development of Apple's application store book publishing program, revealed to reporters that Apple is not known.

Mr. Lin had been an apple book programmer for two years. He said that profiting by uploading pirated publications is an open secret in the circle. The cooperation model between Apple and application developers is based on the amount of downloads, which is divided into threes and sevens. Apple takes 30%, and developers have 70%.

“In the Apple App Store personal developers, there is a set of uploading mechanisms and processes, but for copyright, it is relatively loose, and usually during the review stage, basically the default copyright is justified. In the Chinese region, I see a lot of direct uploads. Piracy can also be passed," said Mr. Lin.

Mr. Lin told reporters that although the pirate developer’s application was finally taken down, it was just an application. The developer could continue to use the original account to upload pirated copies, and Apple would not sue the developer.

Subsequently, Mr. Lin demonstrated the process of uploading an application. During this process, Apple App Store’s system did not appear to ask for copyright proofs. In his view, Apple just used China as a market for hardware sales, and the maintenance of copyright lags behind that of foreign countries. When Apple used the store to “get a lot of money”, the copyright owner suffered a huge loss.

Bi Jianwei said: "Taking the "Ming Dynasty's Things" as an example, we sell an average of 60 payment items per day, that is, 360 yuan per day. If there are 4 pirates, then the daily gain from piracy is 4 x 360 equals 1,440 yuan. According to a year's calculation, pirated sales revenue will be more than 500,000 yuan, and as the platform side, Apple will receive 30%, which is 150,000 yuan, while pirated developers will receive 350,000 yuan."

Piracy free books have a greater impact on the physical book sales market. If one month of pirated downloads is 80,000 times, the average price of paper books will be 25 yuan, and the monthly income will be about 2 million yuan, which is more than 20 million yuan a year. "This kind of infringement basically exceeds our company's overall revenue for a year." Bi Jianwei believes that the Apple App Store business model is because it attracts more users and profits from sharing revenues with pirates. It actually becomes pirated. Accomplice.

â–  Sound Apple Should Undertake Joint Tort Liability At the just-concluded two sessions of the National Convention, well-known writers from the world of literary and art circles have fiercely criticized the phenomenon of cyber piracy, and called on the country to speed up the legislative process and increase its crackdown on various piracy behaviors.

CPPCC members and Vice Chairman of the Chinese Writers Association, Zhang Kangkang, said in his proposal to “revise China’s current copyright law” that the current copyright law in China has lagged behind and cannot meet the new issues of digital copyright protection that the Internet has faced in recent years.

Zhang Ping, a professor at Peking University Law School, said that all "click and download" piracy acts exist on service providers. However, as a copyright-conscious company, Apple should not ignore its regulatory obligations and it is necessary to assume joint responsibility for infringement. She suggested that there should be blockages and bluffs for piracy, and heavy penalties should be imposed once they are discovered. It is necessary to improve laws and regulations in the area of ​​piracy that is not yet clear.

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