Allied Market Research recently released a report titled "Mixed Reality Market by Components, Device Types and Applications: Global Opportunity Analysis and Industry Forecasts 2017-2024", which shows that by 2024, mixed reality The actual global market value will reach $53621 million. It is estimated that the growth rate of CAGR from 2018 to 2024 is 71.6%. In addition, a large number of market opportunities are expected.
Mixed reality (MR) is a type of mixed reality. Virtual reality (VR) and augmented reality (AR) are merged together to produce a new environment and visualization in which physical and digital objects coexist and interact in real time. As discussed in the report, MR technology can create a believable environment to bring more immersive experience and entertainment, and then perform VR or AR on its own.
According to this report, North America has a dominant position in the MR market. China and the United Kingdom are expected to announce the highest growth rates in the Asia-Pacific and European markets respectively. In addition, although the market is still dominated by the North American market.
By 2024, the continued growth of the MR market has resulted in a valuation of US$5.3621 billion (USD) due to increased adoption of the technology by the gaming and entertainment industries. It is expected that the demand for MR technology in education will also promote the growth of the global market. However, some people say that the lack of awareness of the technology and the current high manufacturing costs will limit the growth of the market, which means that if these two technologies can be overcome, then their value may be higher.
In this report, the global MR market is analyzed based on the four regions of North America, Europe, Asia Pacific and LAMEA. In addition, it also includes Porter’s five forces analysis to better understand the industry’s competitive scene and the role of each stakeholder. It also explores further strategies taken by key manufacturers to maintain a foothold in the market. The companies mentioned in the report include HTC, Intel, Magic Leap, Microsoft, Facebook and Google.
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