Rumors about millet follow up! Why is miniature projection so hot?

The phrase “God covered the curtain in front of me and forgot to open it” shows how much myopia is deplorable in the heart of the patient. It has a great connection to the perception and clarity of the world. For the current audiovisual product experience, Consumers are also keen on pursuing greater and more realistic visual enjoyment. This is also the fundamental driving force of TV products. Another way - micro-projection, cheaper to bring near 100-inch giant screen, it is reported that Xiaomi, Skyworth, Haimeidi will join the micro-investment market in 2017, why is it so hot? Lets come look.

Intelligent micro investment products
Generally speaking, the characteristics of a product determine the direction of the user's appeal. For example, a television product is used. The screen itself is not bulky to move freely. It is a "base station type" audiovisual experience. Therefore, the user of the television product The request is to have greater and clearer visual enjoyment. From this perspective, it is understandable for enthusiasts to spend large sums of money to pursue high-quality enjoyment.

Miniature Projection Products Have Strong "Mobility"
“Users have different product appeals from product features and different types of products.” From this starting point, home projection products do not have screen limitations, and the characteristics of breaking the border and having a relatively small product volume ultimately result in micro-projection products. The development direction of “where to go and where to go” also lays the foundation for the lightweight evolution of micro-investment products.
For micro-projection products, there are different market positions with professional projection products, and the current micro-projection products have embarked on a unique path.

The biggest difference between micro-projection and mystery is that the light source micro-projection is an emerging product that has only been brought onto the market in recent years. The market positioning of such products is very clear. It is home, entertainment, and intelligent. It is the initial criterion for the appearance of micro-projection products. The micro-projection products and the boundary between professional projectors are rather vague, and the concept of micro-projection products is being implemented. It is still in 2016. As for why manufacturers should distinguish micro-projectors from professional/commercial projectors, their purpose is to project projection products. More subdivided and accurately targeted at home-level consumers who do not meet the screen limitations of TV products, the biggest difference between micro-projection products and professional projectors is the difference in light sources.


Has a home-based, entertainment-oriented, intelligent, portable all-in-one micro investment product
In addition to the above-mentioned home-based, entertainment-oriented, intelligent, and three-point criteria, a large number of micro-project products that began to appear in 2016 have been equipped with batteries, capable of mobile playback, and even being broadcast. The characteristics of the four products are “portable”, and then the micro-cast products formally meet consumers. To meet the “portability” feature, the light source of the professional projector must be abandoned. With the LED light source, the lifetime advantages of the LED light source are comparable. Obviously, it is of course not that there are no shortcomings.

Traditional projection light source
For example, the light sources of professional projectors are usually halogen bulbs, high-pressure mercury bulbs, etc. The biggest advantage is that the brightness is high enough. Take the high-pressure mercury lamp as an example. The current high-pressure mercury luminous flux in the market can reach over 15,000 lumens. The brightness of the LED light source is not satisfactory compared to the LED light source, but the benefits of the LED light source are also very obvious, cold light source, short half-life, low power consumption, environmental protection, long life, not easily damaged, still examples of high-pressure mercury lamp Generally, the brightness will be reduced in about 3,000 hours, while the LED light source will not, the life of up to 20,000 hours or more.

LED light source
At present, from the perspective of light sources, high-pressure mercury lamps and halogen bulbs can bring about better projection effects. This is understandable, but LED's excellent environmental characteristics and longevity are also huge advantages that cannot be ignored. As for the issue of brightness, Requires consumers to choose according to their own needs, in general, micro-projection is not the direction of the development of projection technology, but in terms of practicality and popularity, it has very obvious advantages.

In the spring of 2017, micro-investment will explode in a large area and focus on the current micro-projection product market. This is very similar to the period when Internet TV has just emerged. Today, everything is advocating intelligence. Micro-project products are certainly not exempt from it. Smart micro-investment products alone Equipped with a processing system, relying on projection technology and TV box products, combined with Internet video resources, it can be said that the relationship between micro-projection products and professional products is very similar to the relationship between traditional TV and Internet TV products before, smart micro The projector integrates Internet resources into its own, and its playability is still very rich.

Micro Whale Cube Micro Investment Products
Time retreat to AWE2017 during the exhibition, the well-known Internet TV manufacturers micro whale, exhibited in the show "micro-whale Rubik's Cube" projection products, since then opened the Internet TV manufacturers micro-investment product line of the first **, and meters Such brands as Cool Music and Nuts will continue to exert their force this year, so it seems that micro-investment products may usher in a period of considerable size in 2017.

Smart micro investment will usher in the outbreak in 2017
After several years of development of projection technology, intelligent micro-projection products equipped with projection technology are undoubtedly mature at the technical level. Although they are far from the high quality of TV products, they have certain advantages in terms of screen size. A 100-inch TV How terrible the price difference between a micro-projection is, naturally, it is not necessary to say more. Of course, it is recommended that you buy TV with economic strength. After all, the quality of the product is the first appeal of the product.

The micro-projection product is very playable (beautiful in appearance, integrating multiple functions in one)
It was once predicted that intelligent micro-investment will surpass television and become the next upper hand in the display industry. For this view, the author does not want to say anything more. After all, everyone has different opinions, and in the micro-investment product market in 2017 In the middle, there is bound to be fresh blood to join, such as influential millet, and for example, the Skyworth digital has always been highly interested in micro-investment products, the old decoding Wang Haimei, etc., unique Internet resources, to create a micro-project product ecology is also true It is a shareholder style.
Written at the end:
Looking at the market prospects of micro-investment products in 2017, after the concept of smart micro-investment is put forward, micro-investors have the capability of displaying TVs after they have Internet video resources, and they also have the function of smart TV boxes, and their portability and endurance are also very good. , The technology is perfect, the market prospects are also there, the rest is nothing more than to put the market in both hard and soft, micro-investment will become the industry's next upmarket, is not yet known, but the characteristics of micro-investment products, with young tone, so that Its playability is unprecedentedly rich.
Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, TV boxes, smart TVs, smart TV software, etc. Answering questions.

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