With the popularity of smart TVs, the brand new content experience brought by the big screen has brought young people back to the living room and activated the massive living room economy. Since the rise of smart TV, "content is king" has been regarded as the golden rule. Whether it is an emerging Internet brand or a traditional television brand known for its hardware, it is constantly enriching content resources and satisfying consumers' home entertainment needs in the enthusiasm of the industrial revolution in the television industry.
Hand in Tencent Video to Integrate Multiple Quality Resources
Unlike Internet companies like LeTV that have certain first-mover advantage in video content, Changhong Hongjinjin TV System, if adopting the self-produced copyright model, is difficult to have strong presence in the market like iQiyi and Tencent. Video giants compete for content copyright resources.
Changhong Hong Lingjin grasps the attributes of its own platform and adopts an open and convergent model to enrich the content of the platform. It has integrated quality resources from several online video providers such as Tencent, Youku, iQiyi, and iCNTV to enrich high-quality content and rapidly occupy the high ground of Internet TV content.
Among them, Rainbow Collar and Tencent Video have cooperated to produce a large number of popular movies and massive high-definition television dramas. The exclusive variety show "Tucao Convention" and "Let's Open My North Nose" has been launched. In terms of sports, Tencent Sports will provide support for all NBA competition videos.
In addition, Rainbow Collar has also integrated multiple high-quality content resources to create “Changhong Theatre Line†to provide users with the latest blockbuster films and episodes, whether it is the Hong Kong classic movie “Westward Journey†or this year's Oscar hit film “The Seaside Mancheâ€. "Sturgeon", users can enjoy splendor in the Changhong Theatre.
Multi-type interaction to stimulate user interest
In order to tap user value in depth, smart TVs have begun to pay more attention to user operations. Most television companies use the operational thinking of video clients to allow users to purchase members and renew their fees, attract on-demand broadcasts, or increase the duration and frequency of advertisements. This one-way thinking mode of operation reduces user experience and frequently encounters user queries and complaints.
Is there an inconsistency between user experience and business revenue? In this regard, Changhong Hongjin has a different set of solutions. Through various fun interaction modes such as “make tasks to earn coinsâ€, “use gold coins to draw awards†and “grab the red packageâ€, users can obtain system gold coins and cash bonuses. The system gold coins can be used to redeem prizes such as video membership cards, game membership cards, and TV shopping discount coupons, and guide users to use more relevant products in the system to realize the ecological cycle of the television system. Rainbow Collar will use "watching TV to make money" as its core selling point and inspire users' interest. Let users take the initiative to use television to participate in television operations.
Changhong Hongju gold system adheres to its own platform attributes in terms of content, and uses open aggregation mode to create multiple types of content to meet the needs of home entertainment. In terms of user operations, an innovative “money-making†system was introduced to share a portion of operating revenue to users. A virtuous business model that achieves win-win between Hong-Kong, users, and third parties has been realized.
Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, TV boxes, smart TVs, smart TV software, etc. Answering questions.
Hand in Tencent Video to Integrate Multiple Quality Resources
Changhong Hong Lingjin grasps the attributes of its own platform and adopts an open and convergent model to enrich the content of the platform. It has integrated quality resources from several online video providers such as Tencent, Youku, iQiyi, and iCNTV to enrich high-quality content and rapidly occupy the high ground of Internet TV content.
In addition, Rainbow Collar has also integrated multiple high-quality content resources to create “Changhong Theatre Line†to provide users with the latest blockbuster films and episodes, whether it is the Hong Kong classic movie “Westward Journey†or this year's Oscar hit film “The Seaside Mancheâ€. "Sturgeon", users can enjoy splendor in the Changhong Theatre.
Multi-type interaction to stimulate user interest
In order to tap user value in depth, smart TVs have begun to pay more attention to user operations. Most television companies use the operational thinking of video clients to allow users to purchase members and renew their fees, attract on-demand broadcasts, or increase the duration and frequency of advertisements. This one-way thinking mode of operation reduces user experience and frequently encounters user queries and complaints.
Changhong Hongju gold system adheres to its own platform attributes in terms of content, and uses open aggregation mode to create multiple types of content to meet the needs of home entertainment. In terms of user operations, an innovative “money-making†system was introduced to share a portion of operating revenue to users. A virtuous business model that achieves win-win between Hong-Kong, users, and third parties has been realized.
Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, TV boxes, smart TVs, smart TV software, etc. Answering questions.
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