Appliance sales store eleven promotion battle today. Yesterday, three stores in Suning, Dazhong, and Gome bought multiple full-page promotional advertisements in various paper media, and made their respective killers. Among them, iPad's “renewal of the old†attracted attention.
Three stores yesterday said that Apple iPad can participate in trade-in activities. Gome said that the iPad belongs to the computer category and can enjoy the national trade-in policy. According to national regulations, the subsidy amount is 10% of the selling price of the product, and the computer-subsidy limit is 400 yuan. Therefore, in view of the official price of the 16GB model iPad 3988 yuan, consumers can participate in trade-in replacement and save at least 400 yuan.
Suning Appliance said that Apple's recently listed series of new products do not participate in 11 promotions, but its killer is the iPhone 4's national sales rights. Suning Appliance said that as the only social marketing channel for the Apple iPhone 4, it will be sold simultaneously in more than 300 stores in nearly 70 cities nationwide. Beijing Suning Lenovo Bridge Store, North Taipingzhuang Store, Sijiqingqiao Store, Liujiayao Store and various boutiques have become authorized stores, and are on sale on the 25th. According to information provided by Suning, as of September 20, Suning had more than 60,000 reservations for more than 300 iPhone 4 authorized stores.
In addition, three stores have set off price promotions and promotions. GOME has announced that since the beginning of today, Gome has had "Daiqing" in 60 stores in Beijing for 18 days, and the entire city has 5 fold.
Suning sources said that Suning Appliance's 12 flagship stores sold 4-8 percent off color TV sets. Today, on October 10th, Suning members will receive a subsidy for subsidizing 3G purchases of telecommunications.
Dazhong Electric stated that starting today, Zhongta Store does not fight for 88 hours, and it sells at 50% off. In addition, after 7:18 today, the store will hold a direct sale and drop 200 events.
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