In 2016, Verizon and other media empires invested more than 100 in start-up companies. Since 2012, investment transactions and investment have increased year by year. Although it is not surprising that media empire invests in emerging startups, it may need to rethink investment strategy.
In 2016, these media empire's equity investment transactions for Augmented Reality (AR) and Virtual Reality (VR) start-ups amounted to 38 cases, an increase of 130% compared to 2015. In December 2016, Comcast Ventures participated in early investment in Spaces; Metro-Goldwyn-Mayer participated in Round C investment in Survios.
Spaces is a VR startup that is trying to bring VR into the amusement park industry; Survios is a VR game development company.
In the past two years, media companies have poured into the field of augmented reality and virtual reality. In 2014, there were 7 cases of media companies participating in AR/VR startup investment transactions; in 2015, they doubled (16); in 2016, they increased by another 137%. Reach 38 investments.
As the media empire invests in AR/VR start-ups, the competition of media companies in this field will become increasingly fierce.
VR film company Within received US$300,000 in seed investment, and six media companies including Live Nation Entertainment, Vice Media, Legendary Entertainment, WME Entertainment, Annapurna Pictures, and Tribeca Enterprises participated in the investment; in 2016, the company received another round of US$1.2 million round A financing. Then added 21st Century Fox.
Jaunt, a manufacturer of 360-degree cameras for virtual reality movies, won A and B rounds of investment from Sky Media in 2014 and Disney, Axel Springer, Participant Media, ProSiebenSat.1 Media and Madison Square Garden in 2015. C round investment.
NextVR is a VR broadcast R&D company. In 2015, it obtained A round of investment from 3 media companies (Time Warner Investments, Comcast Ventures, and Madison Square Garden). In 2016, it also received round B investment. Investors added Dick Clark Productions.
The most active media empire that invests in AR/VR since 2014 is Comcast, which has invested in seven companies, including Spaces, Kite & Lightening, and NextVR; followed by Colopl in Japan, and participated in six AR/VR investment transactions, including Psychic. VR Lab, Pinscreen, and Owlchemy Labs, etc.; GVR Fund, Disney Accelerator, Bertelsmann Digital Media Investments, and 21st Century Fox participated in three investment transactions, respectively.
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