Nokia Windows Phone Mobile Phone Shipment Planning

According to TPI, Nokia decided to change the smartphone operating system platform from Symbian to Microsoft WP7 in early 2011. Nokia will take two years to convert the smartphone platform to WP7.

Nokia said that its WP7 (Windows Phone 7) mobile phone will be available for sale in six countries in West Europe such as the United Kingdom, France, Germany, Spain, Italy and the Netherlands by the end of 2011. The first wave of listed countries does not include Nokia's hometown of Finland and Nokia's most concerned about the smart phone market in the United States. Therefore, whether Nokia can be recognized in the United States, the world's most important smart phone market, will not be announced until the first half of 2012.

Nokia expects to launch more than one Windows Phone phone in 2011. However, in 2012, Nokia will start shipping Windows Phone handsets in large quantities. It is expected that it will launch more than 10 Windows Phone handsets, including high-end Windows Phone handsets and mid-range Windows Phone handsets.

According to information from the market-adjusting company, Nokia, the world's largest mobile phone manufacturer, had sales of 107.6 million mobile phones in the first quarter of 2011, and its market share fell from 30.6% in the same period of 2010 to 25.1%, a record low in 14 years. In the smart phone system market, Android has successfully obtained a considerable number of users from the Nokia Symbian operating system, including the mainstream markets in the United States, the United Kingdom, Germany, and France. Among them, the Android system has grabbed a market share of 44.9% of British smart phones. The market share of Symbian OS in the United Kingdom quickly fell from 21.4% in 2010 to 10.6%. Nokia's decline in the smart phone market has led it to recognize that it must transform the platform to meet the needs of market consumers.